Employees are a company's greatest asset - they're your competitive advantage. You want to attract and retain the best; provide them with encouragement, stimulus, and make them feel that they are an integral part of the company's mission.
Economic Mission
To operate the company on a sustainable financial basis of profitable growth, increasing value for our stakeholders, and expanding opportunities for development and career growth for our employees.
To operate the company on a sustainable financial basis of profitable growth, increasing value for our stakeholders, and expanding opportunities for development and career growth for our employees.
- When Corporate social responsibility comes up with Ben and Jerry’s we perceived to behave in social responsible manner, and dealing with the other business parties as well as internal parties. With the growing public awareness and demand about the CSR activities we at Ben & Jerry’s have taken this towards its employees and the society at large. And we have proved ourselves as a well engaged company in CSR activities.
- Employee motivation and retention is very crucial for a company in this growing environment and it is the driving force of a business. we at Ben and Jerry's think the same. it is one of our major goals that we have been engaged in. We are currently focusing on the aspect of social sustainability of both employees and society. We are focusing to enhance the job satisfaction of the company employees in order to give them work life enjoyability. Below are some of the measures taken towards them. The company Human Resource management team have many more strategies to be implemented you can view them in this page.
- Within our own backyard, we continue to value our niche as a unique brand with a unique style, even in the larger, more complex organization of our parent company, Unilever. Our generous workplace practices and our relaxed company culture at our Vermont sites are an important part of maintaining the right balance.
Some Ben & Jerry’s employees working outside of Vermont, including our European brand team in Windsor, U.K., and a handful of brand development people in Asia receive Unilever benefits and workplace programs in their locations.
- Creating a Better Work-life Balance
For the past years there have been changes in the work life at Ben & Jerry's actively assists employees in childrearing As part of this effort we maintain a workplace in which employees can decide with confidence to have and rear children and organize events to provide opportunities for them and their family to communicate and strengthen ties.
The Group also provides, free of charge, mobile handsets with a security function designed for children to regular employees working for a Group company for over one year upon request when their children enter elementary school. The employees are exempted from paying the basic monthly charge while they are with the Group. During the year of 2011, 200 headsets were distributed to children to keep in touch with their parents during work hours.
This is still being continued at ben & Jerry's from the year of 2011 any employee who have joined and is having a kid will be eligible to enjoy this benefit. It has proved great success in employees work life due to the connection that has been created between the parents and their children.
Furthermore we have plans to improve the strategy to educate new parents about child rearing and workshops to improve levels of knowledge in both males and females. Cooking classes will be held for male employees and also Childrearing support handbook for managers was distributed to promote understanding of managers on childrearing
Child-care Leave and Short Work Time System | |
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- Protecting employee health with the Wellness Center
Ben & Jerry's Wellness Center with medical and mental health expert staff stationed on a full-time basis, helping to ensure the mental and physical health of all employees is maintained so they can remain fully motivated and work to the best of their ability. Physicians at the wellness center will provide consultation on physical and mental health issues, run medical checkups and work to support employee health. This is a step taken to find out underlying health problems at the earliest possible stage so that company human resource assets can be saved from any serious illnesses at the earliest stage possible.
A self-checking system is in place on the Web to allow employees to measure and be aware of their own stress levels so that they can prevent stress-induced health problems and to enhance health levels.
We do not only provide medical solutions but we also try to improve working skills by consultation on a range of issues such as career goals, office politics, work-life balance, job responsibility and childcare issues. Full-time certified counselors stationed at the Wellness Center provide counseling and coaching to employees through interactive communications, helping to alleviate work-related stress. Peer supporters will be selected depending on their qualifications to provide career enhancement tips and provide further clarifications on any work related matters.
- Sustainability supply chain
Ben and jerry’s workers with their suppliers should promote their social responsibility practices to build up a strong relationship among them and also CSR is a part of their supply chain strategy. This will be a part of the its wider Framework for Corporate Social Responsibility. As described on its corporate social responsibility website, about the “Around the world snippets ” it has showed the long lasting Ben and Jerry’s tradition how they donate the $ 20,000 and its 350 producers that is the suppliers of fair trade banana puree to their European business and is considered a model how agri-business can contribute both financially and equitably.
its own Code of Conduct for Suppliers which describes how Ben and Jerry’s expects its suppliers to treat their employees. It has also seeks to extend social accountability throughout its supply chain as part of its supply chain strategy. Ben and jerry’s also hoping to succeed in supporting suppliers who are phasing out sow gestation crates in their supply chain. According to its website, currently, more than 60% of all shopping malls contracted to long future.
- Livable wage policy
Many business owners and managers see corporate social responsibility (CSR) as something that’s ‘nice to do’ but not really connected to growing the business and profits .in opposite, Ben and Jerry’s already trying to match their growth in response to their potential employees salaries and other financial and nonfinancial benefits to make their working environment more satisfactory one. Not only take to take best outcome from it, but also meet the customers their best interest in to our variety of products. Ben and Jerry’s employees have choice of working hours to choose on their convenience and offering flexible working hours, a great salary and career development.
Referring to the Ben and Jerry’s past records, livable salary for the normal shop employees were on 2008 started at $13.06 per hour and they have being succeeded to revise it upwards to $13.25 per hour halfway through the year in response to significant inflation in broader economy in 2008 and specifically the rising cost of gasoline. Now they going to invent new hourly packages for the part time workers and as well as full time workers to work with them freely and they believe this will open opportunities to other skill employees in the same industry to join with them.